Connecting Exhibitors and attendees for an immersive web experience
Hanley Wood, LLC is a real estate media firm focused specifically on residential and commercial construction in North America. Hanley Wood consists of 4 divisions: 1.Business Media which publishes 30 Magazines and associated websites, newsletters and conferences; 2. Exhibitions comprised of several major trade show events; 3.Market Intelligence which is one of the housing industry’s leading independent real estate research firms for over 75 markets; 4. Marketing which acts as a full-service marketing agency, together they comprise the #1 media organization for the construction industry.
Hanley Wood Exhibitions, the division that manages large conferences such as World of Concrete (one of the top 20 trade shows in the U.S), needed a solution that dually enabled them to manage several microsites (one for each show), and also a gateway for its exhibitors and attendees to manage their full experience.
What resulted from CURTIS Digital’s ingenuity was ConnectionPoint; a full content management system and web portal with mobile capabilities providing users with a full digital show experience. Within the platform, users are able to send internal communication to organizers, create and manage event schedules, download media assets, manage registration for attendees, view announcements and catch industry news. ConnectionPoint is an all-inclusive web experience of the Hanley Wood Exhibitions.