• Reasons to Have UX in the Development Cycle

    Most technology products are designed to be used by a person, making the analysis of user experience (UX) an important factor in their design and development. UX is more than just designing a good user interface, a stylish and eye-pleasing design, usability testing, bug fixing, or customer satisfaction. The concept is a comprehensive approach to making the user’s time with the program enjoyable and entice the user to continue using the program for the task it was designed for. Beyond making a program functional, UX goes into the realm of monitoring users’ feelings and emotions while using a system or product.… keep reading
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  • The Importance of a Great Project Manager

    Over 50% of IT projects fail as a direct result of poor project management practices… Project management is defined as the application of knowledge, skills, tools and techniques to project activities to meet project requirements. —  PMBOK It sounds simple enough, but the  CHAOS Manifesto, an annual report from The Standish Group that examines trends in software project success, repeatedly reports worrying statistics for the IT project industry. The 2011 edition of the CHAOS report found that 37% of all projects succeeded in that they were delivered on time, within budget, with all required features and functions.… keep reading
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  • Why is Webpage Optimization (WPO) Needed?

    25 June 2012
    1075 Views
    “First and foremost, we believe that speed is more than a feature. Speed is the most important feature.” Fred Wilson, Tech Venture Capitalist, Future of Web Apps Conference 2010 What is Web Performance Optimization? Web Performance Optimization (WPO) is the process by which individual aspects of web pages are optimized to improve site performance. The term is often used interchangeably with that of search engine optimization (SEO), but it is actually much more focused than that. While the broader strategies for SEO involve several external aspects like social media participation, link building and content, web performance optimization concentrates on optimizing and improving the internal metrics affecting the speed of a site.… keep reading
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  • Aligning Principles of Agile Development to the Work of UX Practictioners

    25 June 2012
    1108 Views
    Agile development is collaboration… Being a newbie to User Experience Design (UX), I find myself working very hard to gain a greater understanding of software development and the needs of the development team. Now, of course, in more recent years I’ve also seen a significant focus on the application of agile development methodologies. In an effort to familiarize myself with  Principles of Agile Development, I researched modern applications. My understanding is that the focus of these principles is on these attributes: collaboration, expedition, simplicity, adaptability, viability and sustainability; all of course in the name of exceeding the needs of the client.… keep reading
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  • Covering User Experience Design with a SEO Strategy

    25 June 2012
    1338 Views
    Has a User Experience Designer ever had a client seek their services specifically to augment a SEO plan? What User Experience Designer has ever had a client seek their services specifically to augment a search engine optimization plan? It may sound ridiculous because, you might say to yourself, “That’s what your SEO team/adviser is for.” Right? Well, yes and no. User Experience (UX) and Search Engine Optimization (SEO) are, in actuality complementary fields. Louis Rosenfeld of renowned UX publishing  Rosenfeld Media illustrated this perceived contrast in a “Table of Overgeneralized Dichotomies” from his “Beyond User Research” presentation(see Figure 1).… keep reading
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  • Progressive Enhancement – A Business Primer

    Maximize the number of users who can access your content. History of Progressive Enhancement Throughout the history of web development, web designers have focused on giving computer users the greatest possible experience that they could receive on the most sophisticated browsers. At the same time, designers only provided some content to users with less sophisticated browsers. Unfortunately, this meant that many users with less expensive technology or with disabilities were not able to access resources that they needed. Web designers sought to overcome the issue of inaccessible content by designing websites to degrade gracefully.… keep reading
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